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Online Social Networking – The Right Way

Wednesday, February 3rd, 2010

by Marsha Maung

I have been receiving SMS messages from this beauty center that I go to this month and it’s amazing that they keep doing that. You know why? It must be costing them a bomb to just send out these messages through the conventional text messaging system. They could be saving themselves tons of money every month if only they knew more about things like Twitter and Facebook.

Sigh….

Online social networking is the new word of mouth marketing, albeit, in the electronic format. It is like you giving your friends a call and telling them about the amazing beauty treatment that you just got or you could be telling them about this amazing promotion going on…all free of charge, except for the amount that you are paying for your internet services.

But we all have internet services nowadays anyway, so the extra cost is basically ZERO.

The cost comes in the form of the number of seconds it will take you to type out your message on the online social networking website and then clicking the submit button. That is it.

In fact, online social networking is so incredibly powerful and cheap that more and more companies are beginning to hop onto it for the sake of their businesses. The downside to that is that not many of the businesses know how to optimize the full potential of such online social networking sites. What they are doing is keep telling their friends to visit them, telling them about a promotion…using the old method of pushing products and services instead of pulling.

A balanced method of using the push and the pull marketing on online social networking sites is the only way to do it. People are smart and they don’t like it when others talk about nothing but just ‘buy me, buy me, buy me, I am good, I am good, I am cheap, I am cheap’.

Boring.

Online SOCIAL networking is a social site. You need to socialize and make friends. That way, you win fans, you win friends, you win business. There’s nothing, like they always say, like doing business with someone you like and know.



A better freelance writer for 2008

Tuesday, January 1st, 2008

Can you believe it? Can you friggin believe it?? It’s 2008 already….ALREADY! I mean, I can remember the first time I started writing for a living…the first jump I made into the freelance online writing career…and here I am….2008. Eight years and counting. Shit! 

For freelancers, whether you’re a freelance cook, freelance singer, freelance striptease dancer, or freelance writer like me, it’s time to take a look at what we have done through the whole year of 2007. For me, it’s not always about looking forward and making resolutions. I have always believed that in order to make me a better freelance writer for 2008, I need to look back first. Take a look at all the things that I have done the past 365 days, the mistakes I’ve done, the things I didn’t do, the things I should’ve done and all the mistakes in all the articles I’ve done (I am hoping there aren’t too many) and turn them into positive things for 2008. (more…)

How much do you know about content online marketing and search engine promotion?

Saturday, December 1st, 2007

A lot of people I know have no inkling as to what I do for a living. When I tell my aunts that I write on the Internet, she thinks I literally write for the Internet and the Internet is my client. Ah well…

But here comes the question, then. How much do you know (or think you you know) about search engine marketing, online promotion, marketing online via content, writing blogs and all those stuff that, supposedly, only tech geeks are supposed to know.

How much do you think you know about search engine and content marketing?

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