Content Magician, Freelance web content writers
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How To Have A Good Relationship With Your Freelance Web Content Writer
Friday, June 27th, 2008Have you ever hired a freelance web content writer only to find out that whatever he/she has been producing for you is not….in the style or format that you desire…much less want? This is a common problem. The reason is because all of us have different styles. Personally, my style is very ‘personal’. If you want me to write a ‘reporter’ style piece of content, I’m probably gonna suck at it really bad! But perhaps, if you’ve hired a web content writer who has been in the journalism scene a lot, then you’re going to get good results.
To be fair, I would like to say that most writers who do the freelance thing would do everything within their power to give you the content that you want the way you want it. it’s their bread and butter and they have no boss to answer to. If you don’t like the web content that they produce, then they have everything to lose.
To avoid the lose-lose situation, here are a couple of tips to enhance the relationship you have with your freelance writer.
We usually have a whole list of ‘sample’ articles that we have written in the past placed in our websites to show the clients what we are capable of and your scope of experience. If the freelance web content writer you’ve hired is somewhat new, he/she might not have enough portfolio to show you – but this doesn’t mean that you can’t a chance on him/her. (more…)
How to effectively make use of your freelance writer
Wednesday, March 26th, 2008
Many people have come to me voicing their problems about using freelance writers and then they curiously ask me, “How in hell do you survive? I don’t think I can trust another freelance writer again – not in the very near future, anyway”. How do freelance writers survive? Gosh….I’ve never asked me the same question. I guess freelance writers like me just roll with the punches, I guess. But what I think this fellow was trying to get at was this – how to work with your freelance writer in such a way that thing get done fast, does not cost a whole truckload of money and does not zap your patience like hyperactive kids.
OK, then let me start answering this question by saying that I’ve got huge problems as a freelance writer. Being a copywriter or writer is not easy….not being a good one, anyway because here’s what a good freelance copywriter needs to do. Say, Mr. A who owns a boutique comes over to me and say, “Hey, you! You’re a freelance writer. Now, I’ll give you XXX amount of dollars and you write my copy for me in two days”.
What does a freelance writer do
If I take the project on, what I have to do is this….I have to sit down, surf the web, read materials and download stuff so that I understand the industry. I am in the freelance writing industry, not the fashion industry and if he wants me to write something powerful and believable for him, I’ve got to, first, UNDERSTAND his industry, his market, his products and find something to yap about. Whilst being a good yapper often makes a good copywriter, that’s not all there is to it. OK, so boutique was a very general type of business….now, how about fixing computers or maybe road building? I know absolutely nothing about these stuff and if given the task, I would have to dig far and deep into the industry even before I can start writing something for the client.
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