The Flavor In Each Word & Each Musical Note
Amy is eighteen and she has been spending months, five to be precise, practicing this one song that she would be performing for her music school’s concert. She toils over each note, each dynamic, each tone meticulously and to everyone else, she plays the song PERFECTLY. And yet, Amy’s not satisfied with her song. She laments to her mother, “But it’s NOT perfect. There’s something missing about the song”.
Her mother nods her head understandingly, “I don’t know what it is but you’ll figure it out”.
Amy nods away sadly, wondering what to do with her less-than-perfect piece. One day, while she was mindfully playing the piece in her music school’s display unit, which is displayed publicly, an experienced pianist walked up to her.
“That’s a nice song”, she commented. “You played it well”
Amy says, “Thank you. But it’s missing something, don’t you think?”
The pianist nods but smiles kindly, “Yes, it is. It’s missing flavor”.
Then it hit her, Amy’s been playing the song without putting herself into the music. Instead, she’s been putting her whole heart into memorizing the notes and the beat that she’s forgotten about the flavor of the music.
This is the same way we should approach writing. After writing freelance for eight years, I can tell you a secret to successful writing and how to sell your articles and make every single word that you type out on your computer turn to gold. You might even discover the secret to pulling in unbelievable traffic to your website or sell an unimaginable number of products or grow your small business beyond territories you initially intended to cover…and that is to put your feelings into your words.
I’ve seen VERY GOOD writing and I’ve written pieces that simply rocked. But I’ve also read some really bad articles…and I mean, REALLY bad ones that reeked so bad that it was considered un-readable or not-reader-worthy. The problem with these articles does not lie in the fact that the writer was talentless. Instead, like Amy, they were intensely passionate about their writing and could churn out article after article without needing to stop for a breather. But that’s where the problem lies.
When the writer focuses on finishing or actually completing the writing project instead of putting his or her feelings into the writing, the article or web content loses its flavor. In order for the article or web content to be a successful one, the writer must keep in mind that the main focus of writing the article in the first place.
Therefore, what the writer needs to do is to stop hurrying, stop focusing on the money aspect of it (although it’s hard, it’s not impossible) and just put their minds into writing a nice article or content. It benefits the clients because they get a nicely written piece of article that could potentially sell.
What’s the point of playing a piano piece when it’s lacking in flavor? What’s the point of writing an article when it’s as dead as a block of wood?
Think about it.
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